Zenith’s most famous watch – the El Primero, the world’s first automatic chronograph. The “De Luca” (named after Zenith’s CEO at the time), was produced in the early 1990s in very limited numbers and exclusively for the Italian market.
The collectors identify three series in the production. This is from the second series, characterised by the black dial with the “El Primero” writing, Mercedes hands, pushbuttons, crown with Zenith logo and mineral glass. This reference, 02.0310.400 with a screw-down crown, non-screwed push-buttons was produced from 1990-92 and production numbers totalled only 1815. And remember that this is the movement that powered Rolex’s Daytona for 12 years…
Our piece is in very good condition with only light signs of use; it has been extensively checked and serviced so is running perfectly.
The watch comes on a new JPM grey suede strap.
So a vintage watch that is as close as you can get to the legendary Daytona costing over £12,000. The cheapest steel one listed as using the El Primero is over £20000.
So, this makes the De Luca a great value piece for your collection!